Last chance for discount plus star prize for signing up to green travel
27 June 2017
It is the last call for ‘early bird’ applications to get on board an award winning green travel scheme at a reduced rate.
Primary schools will receive a 20% discount on the walk to school initiative ‘Active Wow’ if they sign up by July 1. The scheme encourages children to embrace a healthier lifestyle and cuts the number of cars on the road; reducing the risks associated with childhood obesity and traffic congestion at the school gate.
In addition, all schools registering for Active Wow before the deadline will go into a prize draw to win a pair of Eurostar tickets.
Schools can use their Primary School Sport Premium grant to fund the scheme, which promotes walking, cycling or scootering to school. There is also a ‘park and stride’ option for families that live too far away to travel the full distance under their own steam.
The Active Wow package includes tried and tested incentives for children, self-evaluation evidence for Ofsted and media coverage via the KM Group. Schools are being urged to register as soon as possible so they can have green travel in place for the next academic year, which coincides with the KM Year of Walking 2018.
Simon Dolby from the KM Charity Team, which runs Active Wow, said: “Next year will be a particularly exciting one for Active Wow participants with the KM Year of Walking campaign. The KM Group will be putting green travel well and truly in the spotlight via its newspapers, KentOnline and kmfm radio.”
He added: “Each school that joins Active Wow will receive two additional schemes at no extra cost. They will be given access to resources for Green Champions and Road Safety Skill Tests, so that’s a total of three initiatives for the price of one.”
The Green Champions scheme, which links to Ofsted’s Pupil Voice requirements, enlists groups of pupils to take on a variety of activities, such as creating newsletters, to promote the school’s green travel scheme.
Road Safety Skill Tests help children to become safer and more aware pedestrians. They are awarded colourful certificates for successfully passing the engaging online tests at bronze, silver or gold level.
Currently 40,000 participating families walk, cycle, scooter, or park and stride to school each week and have generated more than half a million green journeys.
To sign up before July 1 and receive the 20% discount, contact Sarah Clyne on sclyne@thekmgroup.co.uk or call 08442 640291 or visit the Active Wow website
Find out about the KM Charity Team’s literacy scheme for schools at Buster's Book Club website